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Project Aim:

The aim of Re:Fresh is to re-invigorating old and tired displays through supporting up to three museums to increase the quality of their exhibition design, interpretation and therefore, their overall visitor experience.

Project Dates:

  • Training, support and delivery: April-December 2016
  • Project Evaluation (by consultant): January-March 2017 

Museum Commitment:

Minimum commitment of 4 days throughout the year on training and peer sharing, plus time spent on implementing the recommendations provided using the £200 funds.

The Support Package for Museums:

  • ‘Fresh Eye’ visit & report (1-day)
  • 2-day ‘Interpretation & Design’ training (2 days)
  • Email/telephone support
  • Webinar support (Half day)
  • £200 implementation fund
  • Half-day Peer2Peer sharing day and Case Study (Half day)

Please contact your MDO for details on signing up.

Step 1: ‘Fresh Eye’ Visits (w/b 4 April 2016)

‘Fresh Eye’ visits, carried out by consultant Kate Measures, are designed to take a fresh look at what interpretation and learning opportunities are on offer for visitors, or to analyse whole visitor experiences.  Depending on your needs, a Fresh Eye visit will help you to evaluate a new product, focus ideas and effort into the most important projects, take a look at what your offer is before you start creating new learning and interpretation experiences, help to see how best to communicate your offer to your  visitors and support staff professional development.

Areas that are covered are: Visitor Welcome, Design, Writing, Reading Level, Visitor Journey, Visitor Involvement, and Accessibility.

Step 2: Interpretation & Design Training (17 & 18 May 2016)

This tailor made two day training event offers delegates the opportunity to understand on day 1, the principles and practice of good interpretation and design and on day 2, receive one to one advice from design professionals on a specific piece of work in progress. To benefit from this event, delegates must commit to attending both days.

Delegates are asked to bring a laptop with a project or piece of work you would like support and advice to improve or complete. Please inform us of any software that you are using so we can prepare in advance.

Step 3: Ongoing Support (May – December 2016)

Bring together the feedback from your Fresh Eye visit, and the skills learnt from the training, to decide what you will be implementing in your museum.  Throughout this process, you can call on the support of Kate Measures.

Step 4: Webinar programme (available throughout 2016)

Take advantage of the following programme of webinars to help your thinking:

  • Re:Fresh Beginner's guide to working with designers - Presenter: Kate Measures
  • Re:Fresh Writing a design brief – Presenter: Kate Measures
  • Re:Fresh Top tips for temporary exhibitions  – Presenter: Museums of Farnham and Redoubt
  • Re:Fresh Getting emotional (with interpretation)  – Presenter: Adrian Tissier
  • Re:Fresh Visitor tracking – a practical guide  – Presenter: Sarah-Jane Harknett
  • Re:Fresh The psychology of design  - Presenter: Joe Leech
  • Re:Fresh Community partnerships; definitely not speed dating!  - Presenter: Gail Bromley

Step 5: Funds (transferred in June 2016)

Receive £200 to purchase materials or extra training to enable you to carry out the interpretation and design changes you need.

Step 6 Sharing your Case Study (December 2016)

We will hold a Peer2Peer session, open to other museums from across Kent & Medway that gives you the opportunity to showcase what you have achieved as part of this project.  Share with others your experience of the ‘Fresh Eye’ visit, what new skills did you learn from the training and webinar, what did you buy with the money, and most importantly, how have you re-invigorated the interpretation and design in your organisation?

Follow-on opportunities (from April 2017)

The Kent & Medway Museum Development Programme encourages you to build on your work around audiences (ACE Goal 2) and will be offering further sessions, such as in partnership with the RNIB ‘Sensing Culture’ project, Visits Unlimited, and the Audience Agency.